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Getting to the
Decision Maker
In order to sell, you need to get to the decision maker as fast as you can.
Do you initially ask if you are talking to the right person, or just let
them tell you if they are the decision maker or not?
They will trick you!
"yes, you can send it to me...I make the decision"
So you send it to them then you call them back and they say:
"oh ya....I'll check with my boss on that"
bummer....huh?
You need to be clear with them in the beginning and always:
for example: "anyone else you need to check with on this before i send it?"
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